The negative effects of too much choice
If the jam is not to buy such a simple consumption, but investment will enable access to the proceeds of the incident? The study found these circumstances, people do not have a good performance too much. Too many people choose to become conservative and unwilling to yield the most likely to take an investment risk. Under these circumstances it may take a simplified strategy, or a pick or Rs Money.
For example, the United States had carried out a pension fund to choose the situation. In the United States, because of policy support, to choose to participate in this fund are basically profitable, not on the equivalent of money in vain to get away. The researchers studied 647 companies a total of 800,000 employees pension fund to choose, found that when companies choose the pension fund is only 2, 75% of employees chose to participate; and there are 59 kinds of choices, To participate in the ratio of only 60% of. More choice, it seems that people have an interest in the matter but confused.
It appears that too many choices is not necessarily a good thing.